According to stats, more than two billion people will be transacting through mobile devices by the end of next year. Even today, mobile users tend to spend double the amount while shopping online, as compared to desktop users.
Conversion Optimization
5 Ways Mcommerce App Marketers Can Increase Conversions
Creating an app to accommodate your mcommerce users takes more than just a flashy design. In many ways, it requires just as much attention as a full-sized website to drive conversions.