Online businesses frequently experience cart abandonment by shoppers. Abandoned carts contribute significantly to lost sales and negative ROI.
In the world of online marketing, “funnel marketing” has been around for quite some time. It’s essentially the idea that you drive a prospective client to a landing page, or squeeze page, where, in exchange for their email address and phone number, you will give them something of value.
A shopping cart is an essential component of any online store or ecommerce website as it not only securely and safely collects payments from your customers, but it also allows them to access what you’re selling.
Ecommerce sales are exploding at a phenomenal rate. The ecommerce industry at the moment stands at nearly $2.3 trillion and is expected to swell up to $4.48 trillion by the next year.
Ecommerce has been burgeoning like no other commercial landscape. This unprecedented and one-of-its-kind growth has a lot to do with the ability, agility, and adaptability of the software programs that are bearing the extraordinary momentum of the online marketplace.
Editor’s note: Both Thrivecart and Shopify are equally popular ecommerce solutions. Depending on your requirements and choice, you can pick one of the two. Take a look at what these platforms offer and whom they serve the best. And in case you’re already on one of them and looking to switch, take the services of a…