Editor’s note: From decreasing bounce rate to improving email subscriptions, newsletter pop-ups offer benefits multifold. If you like to explore how they help your store sales and revenue, check out this post. Scott has listed some of the best
Shopify is one of the top eCommerce platforms that allows users to set up scalable online stores for selling products.
However, some
Fortunately, Shopify revealed that sending newsletter emails is a potential way for store owners to increase their customer retention rate.
Notwithstanding, by making use of newsletter pop ups, any
In fact, Sumo stats revealed that the highest performing newsletter pop ups generated more than nine percent of conversion rate.
For
Why You Should Use Newsletter Popups On Your Online Store?
Before we go through the list of best
Newsletter popups are used to trigger email subscriptions, which will, in turn, convert email subscribers to loyal customers.
Besides that, other benefits of using newsletter popups include:
Decrease Bounce Rate
You can quickly grab the attention of your website visitors who intends to exit your website through your newsletter popups.
With an enticing offer available via email subscription, you can encourage them to check out your product pages, thereby converting them to loyal customers.
Popups Serve As An Excellent Call-to-action
As a
Facilitate Targeted Marketing And Segmentation
Several
Get Instant Feedback From The Popup
By setting up a popup on your FAQ page, or other web pages, you can get your customers’ views about your products.
Improve email subscription
Newsletter popups are more useful for lead generation when compared with the embedded newsletter widget.
Convinced? Let’s now highlight the best
Related: Best Shopify Apps
Best Shopify Newsletter Popup Apps
1. Privy
Privy is a suite of powerful email marketing tools used by over 400,000 eCommerce store owners worldwide.
With the Privy
Also, you can automate your email marketing process by setting up workflows for autoresponders and reminder emails.
In addition, Privy facilitates text message marketing, which allows you to send automated text messages to your customers.
Besides being able to create discount popups for customers with exit-intent, you can also target customers based on criteria like referral source, language, number of orders, products in cart, among others.
Also, Privy seamlessly integrates with dozens of email service providers such as MailChimp, Klaviyo, dotdigital, Emarsys, Constant Contact, Listrak, and more.
Pricing
Privy is available for
Free Plan – Free for up to 5,000 monthly views
- Up to 5,000 monthly page views
- Unlimited pop ups
- Several targeting rules
- Sync with
Shopify discounts - A/B testing
- Privy branding
Convert Plan – $20 per month when billed every month
- Up to 10,000 monthly page views
- All features of the Free Plan, including;
- No Privy branding
Privy Email – $10 per month for up to 1000 email contacts and $5 per supplementary 1000 email contacts afterwards
- Easy design
- Newsletters
Shopify discounts integration- Abandoned cart emails
- Coupon reminder emails & welcome series
- Order follow up emails
Privy Text – $10 per month for up to 100 textable contacts. Additional $10 per supplementary 100 contacts afterwards
- Post Signup text messages
- Abandoned Cart text messages
Note: Privy offers a free 15-day trial for all its premium plans.
Explore: Best Shopify Paid Apps
2. Pop-Up Window
Another
Just as its name implies, this app allows you to build different types of
You can use the created newsletters to notify website visitors about your special promotions, discount sales, or bonus offers.
Besides, Pop-Up Window allows you to customize your popups based on preference. Hence, you can set the popup appearance, dimensions, and frequency as well as signup form text and styling.
Another exciting feature of Pop-Up Window is that it is mobile friendly and responsive. This implies that your newsletter popups can appear on several mobile devices without distortion.
Notably, Pop-Up Window seamlessly integrates with MailChimp and Klaviyo, thereby allowing users to harness full email marketing capabilities.
Pricing
Basic Plan: $5.95 per month when billed monthly
- Subscriber email capture
- Subscribers CSV file export
- Mobile-Friendly
Pro Plan: $9.95 per month when billed monthly
- All Basic Plan features, plus;
- Integration with MailChimp and Klaviyo
- Coupon creation (for new subscribers)
- Signup form customization
Ultimate Plan: $12.95 per month when billed monthly
- All Basic and Pro Plan features, including;
- Extended signup form fields
Note: Pop-Up Window offers a 7-day free trial period for all of its pricing plans.
Worth Reading: Best Shopify Newsletter Apps
3. Welcome Header Bar
Welcome Header Bar is a popular
Unlike other earlier mentioned newsletter popup apps, Welcome Header Bar allows you to subtly display your newsletter popup in the header notification bar.
Basically, the popup ad will load asynchronously with your
Besides being able to create newsletter popups, Welcome Header Bar also allows you to add countdown timer for time-based promos. Also, you can add your social media sharing pages to the newsletter popup so as to gain social media followers.
In terms of flexibility, Welcome Header Bar integrates with notable email marketing providers such as MailChimp, Constant Contact, Hubspot, GetResponse, and Infusionsoft.
Pricing
Starter Plan – $12.99 per month when billed monthly, or $9.09 per month when billed at $109.12 every year
- Email capture & countdown timer
- 5 Responsive header bars per website
- Up to 3,000 monthly website visits
- 14-Day free trial
Express Plan – $29.99 per month when billed every month or $20.99 per month billed at $251.92 when billed annually
- All Starter Plan features, including;
- Five header bars per website
- Usage on five websites
- Up to 15,000 monthly website visits
- Advanced display rules
Platinum Plan – $79.99 per month when billed monthly or $55.99 per month when billed at $671.92 every year
- All Express Plan features, including;
- Up to 10 header bars on the same website
- Usage on up to 10 websites
- 150,000 monthly website visits
Note: Express Plan and Platinum Plan are available on a 30-day free trial period.
Also Read: Best Pop-up Window Shopify Apps
4. Popup | Pop up Notifications
Another powerful newsletter popup
Just as the name indicates, you can use Popup to create newsletter popups for your
Also, you can personalize welcome emails for users who sign up through your newsletter popup.
Besides that, this
By subscribing for its ‘Business pricing plan’, you are provided with instant access to fifty POWr apps such as Countdown Timer, Social Feed, Form Builder, Multi Slider, FAQ, and more.
Pricing
Free Plan–
- 3 content elements
- Free
Shopify email popup and dashboard
Starter Plan – $3.99 per month when billed monthly, or $3.59 per month billed at $43.09 every year
- All Free Plan features, plus;
- No POWR branding
Pro Plan – $10.99 per month when billed monthly or $9.89 per month billed at $118.69 when billed annually
- All Starter Plan features, plus;
- Up to 6 content elements
- Display triggers
- Automated welcome emails
- MailChimp integration
- Custom CSS + JS
Business Plan – $79.99 per month when billed monthly, or $71.99 per month billed at $863.89 every year
- All Pro Plan features, plus;
- 50 content elements
- Business upgrade for all 50 POWr Apps
Related: Best Shopify Dropshipping Apps
5. Promotion Popup by Secomapp
Promotion Popup is a free pop up newsletter
With Promotion Popup, you can create newsletter popups that show offers on your
You can leverage its amazing features to drive more sales to your store and gather more leads.
Besides, this app facilitates email marketing services through its seamless integration with MailChimp, Aweber, Benchmark email, Constant Contact, and GetResponse.
Notably, Promotion Popup also integrates with other Secomapp Shopify apps such as Product Label, Store Pickup, Free Gifts, Store Locator, and Banner Slider.
Pricing
Free
Explore: Awesome Ways To Use Mailchimp Popups On Shopify Store
6. Easy Popup
Easy Popup is another
As the name suggests, Easy Popup allows users to create newsletter popups for their
Besides that, the Easy Popup app can also create other types of customizable pop ups such as countdown popup, exit-intent popup, custom HTML popup, and video popup.
You can automate your email marketing workflows through its integration with email marketing providers such as Aweber, MailChimp, Hubspot, GetResponse, Infusionsoft, Constant Contact, and others.
Nevertheless, Easy Popup’s mobile responsiveness makes it adaptable and viewable across several mobile devices without hassles.
Pricing
Easy Popup is available to
Starter Plan – $12.99 per month when billed monthly, or $9.09 per month when billed at $109.12 every year
- Email capture and countdown timer
- Exit intent popup
- Five unique pop ups per site
- 3,000 monthly website visits
- 14-day free trial
Express plan – $29.99 per month when billed monthly or $20.99 per year billed at $251.92 every year
- All Starter Plan features, plus;
- Five pop ups per site
- 15,000 monthly website visits
- Advanced display rules
Platinum Plan – $79.99 per month when billed monthly or $55.99 per month billed at $671.92 every year
- All Express Plan features, plus;
- Ten pop ups per site
- 150,000 monthly website visits
- Advanced display rules
Also Read: Shopify Checkout Popup Apps That Boost Conversions
7. CM Commerce Email Marketing (Formerly Conversio)
CM Commerce was a conversio app
With CM Commerce’s series of template designs, you can create newsletter popups and also send newsletters and promotional offers to your mailing list.
Also, its wide array of automation tools allow you to send automated newsletters to your mailing list.
Notably, CM Commerce seamlessly integrates with other
Pricing
- Free Plan
- Paid Plans: Starting at $9 per month, which is dependent on the number of email subscribers
Check Out: 10 Best Shopify Exit Intent Apps
8. Justuno Pop Ups & CRO Tools
Justuno is a unique
As an AI program, Justuno utilizes billions of data points, intelligent lead capture, personalized web messaging, and other smart actions to facilitate conversion marketing.
With Justuno, newsletter popups can be triggered when your customer or visitor gets to a certain ‘cart point’ or reaches a particular behavioral threshold.
Justuno also integrates with MailChimp, Klaviyo, Hubspot, Octane AI, and Oracle Bronto, thereby allowing you to send personalized emails to your mailing list.
Notably, Justuno allows you to create optimized popups such as newsletter popups, cart & checkout offers, banners, tabs, full-screen takeovers, and countdown popups that complies with Google’s latest SEO best practices.
With its analytics tool, you can measure your site’s conversion rate, marketing campaigns performance, and the overall performance of your
Pricing
Free Plan: Free for less than 5,000 monthly website visitors
- All Justuno standard features
- Unlimited traffic
- Lasts only for 14 days
Pro Plan 1: $29 per month when billed monthly
- All Justuno standard features
- 10,000 monthly website visitors
Pro Plan 2: $49 per month when billed monthly
- All Justuno standard features
- 25,000 monthly website visitors
Pro Plan 3: $99 per month when billed monthly
- All Justuno standard features
- 50,000 monthly website visitors
Note: For Pro Plan 3, there are plans for more than 50,000 monthly website visitors.
Check Out: Apps To Boost Shopify Traffic
9. WisePops Ecommerce Popups
WisePops is a versatile
With its drag-and-drop tool, you can create fantastic popups from any of its popup templates to boost your conversion rate and increase ROI.
Moreover, WisePops allows you to create mobile responsive popups that adapt perfectly to several devices and screen sizes.
You can also use WisePops’ exclusive tool to show a teaser to website visitors before displaying the main popup. Besides that, WisePops allows you to set up pop ups targeted at specific visitors at any chosen time irrespective of the geographical location.
It also provides you with several analytics tools to monitor your
Furthermore, WisePops integrates with webhook, Omnisend, Dotmailer, Sedgrid, Klaviyo, Constant Contact, and Zapier which allows you to send automated and customized emails to subscribers on your mailing list.
Pricing
Basic Plan: $49 per month when billed monthly
- Basic features
- 100,000 monthly web page views
Pro Plan: $99 per month when billed monthly
- Basic features
- Geo-targeting/scheduling
- A/B testing
- Zapier integration
- 500,000 monthly web page views
Expert Plan: $199 per month when billed monthly
- All Pro Plan features, plus;
- Google Analytics integration
- 1,500,000 million monthly web page views
Note: All pricing plans come with a 14-day free trial
Email Marketing Providers You Can Try
According to the Campaign Monitor study report, email marketing tools can generate as high as 174 percent leads more than other known marketing tools.
All the same, newsletter popups and email marketing services work hand-in-hand to allow you to engage with customers, thereby enhancing customer engagement.
While newsletter popups are ideal for building your mailing list, email marketing services are suitable for creating and sending customized emails to your mailing list subscribers.
Without further ado, let us take a look at some of the best email marketing services to consider for your
Also Read: 75+ Free & Paid Shopify Apps Ecommerce Experts Recommend
1. Mailchimp
Mailchimp is an email marketing service ranked among the TrustRadius’s top-performing marketing platforms of 2019.
Over the decade, Mailchimp has been a perfect email marketing tool for creating customized emails due to its elegant email builder tool. Also, its integration with several platforms makes it flexible for eCommerce platform usage most especially
Here are some Mailchimp features:
- Powerful drag-and-drop builder
- Automated emails, newsletters, and welcome campaigns
- Integration with
Shopify , and eCommerce marketing tools - Integration with Instagram and Facebook
- A/B split testing to increase conversion rates
Mailchimp’s Free Plan allows you to send 10,000 emails monthly to 2,000 email subscribers.
You can remove your email sending limits by subscribing to any of the Mailchimp’s pricing plans starting from $9.99 per month.
2. Constant Contact
Founded in 1995, Constant Contact is a renowned email marketing service provider in the industry. With more than 5 million users worldwide, Constant Contact is the standard for high-quality email marketing services.
Constant Contact comes with a drag-and-drop email builder, which allows users to create customized professional emails without any coding skills. Also, it provides users with hundreds of email templates.
With Constant Contact, you can achieve the following:
- Increase sales by automating your email workflows
- Build and sync your mailing list
- Get new customers
- Manage live events, online surveys, coupons, etc.
Notably, Constant Contact comes with pricing plans starting at $20 per month. Also, the pricing is dependent on the number of email contacts.
3. HubSpot Email Marketing
Another notable email service provider you should consider for your
You can choose from a series of HubSpot’s email templates to create professional emails for your audience without any coding skills.
Moreover, HubSpot’s drag-and-drop tool makes it easy for you to customize layouts, add CTAs, modify contents, add images, and perform a whole lot of other functions.
Not to mention, HubSpot also provides its official Shopify app that allows you to integrate your
Nevertheless, HubSpot is available in both Free and Premium versions.
Free Marketing Tools (free version) facilitates the following features:
- Email marketing
- Forms
- Contact management
- Contact insights & activity
- Facebook, Instagram, Google, and LinkedIn ads
- Live chat
- Traffic and conversion analytics
Marketing Hub (premium version) – There are three plans in Marketing Hub. $40/month Starter plan, $800 per month Pro plan and Enterprise plan which is priced at $3200/month.
These plans include the following features which differ depending on the plan you opt for.
- All Free Marketing Tools features, plus;
- Marketing automation
- SEO tools
- Landing pages
- Social media tools
- Blog & content creation tools
- Analytics dashboards
- Over 30 additional features
Tips For Using Newsletter Popups On Your Shopify Store
For practical
- Use upselling and cross-selling techniques to create popups that match with your visitors’ needs.
- Use newsletter popups to welcome new visitors to your site.
- Make use of countdown timers to offer discounts to new visitors.
- Use A/B split testing to detect high-performing newsletter popups and CTA messages for your
Shopify store. - Create exit-intent popups with a compelling call-to-action.
Wrapping Up
Newsletter popups is an effective marketing strategy for
However, before implementing newsletter popups on your site, you should consider your customers’ needs and behavioural patterns in readiness.
Fortunately, by combining reliable email marketing services with your preferred